ARTICLE: Keep The Funnel Full

Keep The Funnel Full

Justin Turner, Marketing Director

A lot of actors complain to us that their careers are not where they want them to be. We understand the frustration, but we also know that most actors don’t know how much they are in control of their own career. The problem is, actors usually put forth some (or a lot) of effort for a short period of time, get a tiny amount of results (if at all), then get frustrated by the fact that they have no momentum. The answer is simple: they don’t keep the funnel full.

Amy Lyndon uses this metaphor consistently when explaining a career. She says, “Keep filling up and funnel and don’t look back because before you know it will start spilling over with golden opportunities. That is how the energy and momentum in your career works. When you take the time off, you literally have to fill up the funnel and it won’t spill out for at least 10 days to 2 weeks afterwards. Sometimes an opportunity will come from something random just because of your energy set forth.”

Guys, you have to keep the funnel full by constantly and consistently putting in the effort and increasing your exposure so that there is a constant stream of opportunities and results in your career. What is the essential key to keeping the funnel full? Daily action. So we’ve come up with a proven list of daily activities that will help you keep your funnel full.

• Submit yourself on all the self-submission sites 3-4 times throughout the day. These sites include; Actors Access, LA Casting, Now Casting, Casting Frontier, SAG’s iActor and Backstage.com.

• Download sides and use Amy’s book (The Lyndon Technique) to practice your skills at breaking down a scene every day.

• Continually clean up your package. That means websites, resumes on all the casting sites and headshots.

• Network on social media, primarily Twitter and Facebook. Twitter is a great place to make new connections with people in the industry who are oftentimes hard to network with, and Facebook is a great way to strengthen the current connections you already have.

• Audition. Practice on the people practicing on you - i.e. college films, web series, independent films that you can book on your own.

• Weekly Update for your team. Every week, compile a daily summary of your activity and send it to your team. This way, when your agent or manager sits down with a new batch of breakdowns, you’re at the top of their list.

We at The Lyndon Technique are issuing a challenge: Do the preceding six actions daily for two weeks, and then let us know how it went by posting on our Facebook Page, http://www.Facebook.com/TheLyndonTechnique. We guarantee that your career will experience a major shift in the right direction!

Justin Turner + Amy Lyndon
The Lyndon Technique
http://TheLyndonTechnique.com
http://www.TLTaccess.com - Download your FREE 4-Week Booking Kit!